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Home /
Report
CMX Hub: 2022 Community Industry Report
CMX Hub surveyed 778 community professionals to better understand how the community industry is evolving, and how businesses are building community. The survey took place in Dec 2021 and Jan 2022.
Publish year:
2022
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Report's Top Statistics
22% of respondents report having a dedicated community department.
CMX Hub: 2022 Community Industry Report
Online communities
35% of teams have at least one person focused full-time on Community Operations.
CMX Hub: 2022 Community Industry Report
Online communities
87% of community professionals agree community is critical to the company’s mission.
CMX Hub: 2022 Community Industry Report
Online communities
79% of community professionals believe community has had a positive impact on their organization’s objectives.
CMX Hub: 2022 Community Industry Report
Online communities
Only 10% of community professionals say they can financially quantify the value of their community
CMX Hub: 2022 Community Industry Report
Online communities
90% of community programs include an online forum/message board.
CMX Hub: 2022 Community Industry Report
Online communities
29% of respondents said their communities hosted an in-person event in 2021.
CMX Hub: 2022 Community Industry Report
Online communities
90% of those who host events for their community report hosting virtual events in 2021.
CMX Hub: 2022 Community Industry Report
Online communities
44% of those who run events report that some or all of their events are community-led (hosted by members).
CMX Hub: 2022 Community Industry Report
Online communities
19% of community programs are focused on acquisition as their top objective.
Online communities
24% of communities say customer support is their primary objective.
CMX Hub: 2022 Community Industry Report
Online communities
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