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Customer Feedback

Customer Feedback Statistics with Sources

July 24, 2023
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by
Duncan Elder
Customer Feedback Statistics With Sources

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Customer Feedback

Statistics

These customer feedback statistics highlight essential data such as the impact that asking for feedback has on brand perception, the percentage of people that write online reviews, and the importance of feedback and reviews on the purchase decision.

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Customer Feedback

Statistics

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77% of customers have a more favorable view of brands that ask for and accept customer feedback.
Microsoft: State of Global Customer Service
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Customer service
88% of customers say the experience a company provides is as important as its products or services
Salesforce: State of the Connected Customer 2022
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Customer service
56% of global respondents have stopped doing business with a brand due to a poor customer service experience.
Microsoft: State of Global Customer Service
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Customer service
56% of consumers say that a business’s responses to reviews have changed their perspective on the business.
Podium: Responding to Reviews Matters
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Online Reviews
Reviews influence 88% of consumers in discovering a local business.
Podium: Responding to Reviews Matters
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Online Reviews
42% of consumers report writing reviews, but only 3-10% will write a review when asked for a specific transaction
PowerReviews: The Power of Reviews
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Online Reviews

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Customer Feedback

Customer service
Testimonials

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