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Home /
Statistic
47% of people say testimonial videos are effective because they help visualise how a product or service actually works.
Wyzowl: Testimonial Statistics
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Publish year:
2020
Report Methodology
Wyzowl surveyed 238 people in late 2019, and asked them how they felt about testimonials, testimonial videos and reviews.
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42% of people say testimonial videos are effective because they showcase an actual person and help the viewer understand their story.
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39% of people say testimonial videos are effective because they help illustrate the impact a product or service can have on their life.
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47% of people say testimonial videos are effective because they help visualise how a product or service actually works.
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79% of people have watched a video testimonial to find out more about a company, product or service.
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