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Statistic
46% of sales professionals say most of their time is spent lead prospecting.
Pipedrive: State of Sales 2020-2021
View Statistic Source, Methodology, And Link
Publish year:
2021

Report Methodology

Pipedrive interviewed 1,702 sales reps, sales managers, business owners and Pipedrive customers about how they work and their sales experiences in November and December 2020.

Why it Matters

The statistic that 46% of sales professionals spend most of their time lead prospecting is significant because it highlights the immense effort and resources dedicated to finding potential customers. This emphasizes the importance of effective lead generation strategies and the need for sales teams to continuously adapt and refine their prospecting techniques to maximize their chances of closing deals and driving revenue.

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